Arellano Cueva, Rolando <br/><br/>
Marketing :  Enfoque América Latina 

 - México  McGraw-Hill  2000 
 - 577 p. 
<br/><br/><label>ISBN: </label>970-10-2663-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadotecnia
<br/><br/><label>Dewey Class. No.: </label>658.8  / A69