000			00410nam a22001697a 4500
999			_c935 _d935
003			OSt
005			20190116115626.0
008			181108b pe ||||| |||| 00| 0 spa d
020			_a970-10-1009-4
082			_a658.8 _bR25
100			_91519 _aRapp, Stan
245			_aEl nuevo maximarketing
260			_aMéxico _bMcGraw-Hill _c1996
300			_a352 p.
700			_91522 _aCollins, Thomas L.
942			_2ddc _c001